Get the app
USConsumer Cyclical

Harley-Davidson Inc (HOG)

US · Consumer Cyclical · Recreational Vehicles

$26.50-1.27%
Last close · 2026-09-17

Latest quarter · ended 2026-06-30

Revenue
$1.10B
Revenue YoY
-15.6%
Net profit
$79.0M
Profit YoY
-26.6%
EPS
$0.75
EPS estimate
$0.62
Net margin
7.2%

EPS came in at 0.75 against a street estimate of 0.62 — a beat of 21.0%.

Key statistics

Market cap
$2.87B
P/E
15.3
Forward P/E
13.1
P/B
0.93
Book value
$29.78
EPS (TTM)
$1.80
Dividend yield
2.68%
52-week high
$29.21
52-week low
$16.84
50-day MA
$26.65
200-day MA
$23.12
Beta
1.30

Analyst view

Analysts rate Harley-Davidson Inc a hold (5 buy, 9 hold, 2 sell out of 16) with an average price target of $28.18.

Shareholding

Insiders
1.18%
Institutions
111.72%

Largest institutional holders

FundStake
BlackRock Inc10.19%
Donald Smith & Co Inc8.92%
Dimensional Fund Advisors, Inc.5.73%
American Century Companies Inc5.14%
Vanguard Portfolio Management, LLC5.08%
LSV Asset Management4.88%
Vanguard Capital Management, LLC4.86%
FIFTHDELTA Ltd4.20%

Recent filings & reports

DocumentDate
Quarterly report · Q2 2026
HARLEY-DAVIDSON, INC. – FORM 10-Q SUMMARY For Quarter Ended June 30, 2026 --- HEADLINE NUMBERS • Q2 2026 Net Income: $79.8 million (down 26% from $
2026-08-05
Results announced · Q3 2026
HARLEY-DAVIDSON Q2 2026 EARNINGS SUMMARY HEADLINE NUMBERS • Diluted EPS: $0.75, down 15% from $0.88 in Q2 2025 • Net Income: $80 million, down 26% f
2026-07-23
Board / officer change · Q2 2026
HARLEY-DAVIDSON, INC. - FORM 8-K SUMMARY Report Date: June 26, 2026 --- BUSINESS & SEGMENT HIGHLIGHTS • Paul Krause departing as Chief Legal, Compl
2026-06-26
Board / officer change · Q2 2026
HARLEY-DAVIDSON, INC. – FORM 8-K SUMMARY (May 21, 2026) HEADLINE NUMBERS • Annual Meeting of Shareholders held on May 21, 2026 • Total shares voted
2026-05-28
Quarterly report · Q1 2026
HARLEY-DAVIDSON, INC. - Q1 2026 10-Q SUMMARY HEADLINE NUMBERS • Net income attributable to Harley-Davidson: $24.8 million (Q1 2026) vs. $133.1 milli
2026-05-06
Results announced · Q2 2026
HARLEY-DAVIDSON Q1 2026 EARNINGS SUMMARY HEADLINE NUMBERS • Diluted EPS: $0.22 (down 79% vs. $1.07 in Q1 2025) • Consolidated Revenue: $1,173 millio
2026-05-05
Proxy statement · Q2 2026
HARLEY-DAVIDSON, INC. PROXY STATEMENT SUMMARY CEO COMPENSATION • Artie Starrs (President and CEO): Total compensation figures not disclosed in provi
2026-04-09
Annual report FY2025
HARLEY-DAVIDSON, INC. – FORM 10-K SUMMARY Fiscal Year Ended December 31, 2025 --- HEADLINE NUMBERS • Total Company Revenue: $4,473,175 thousand ($4
2026-02-26

Readable in the app.

Corporate actions

ActionDetailDate
Dividend$0.19 / share
ex-date Sep 15, 2026 · pay Sep 29, 2026
2026-09-15
Dividend$0.19 / share
ex-date Jun 8, 2026 · pay Jun 25, 2026
2026-06-08
Dividend$0.19 / share
ex-date Mar 2, 2026 · pay Mar 17, 2026
2026-03-02
Dividend$0.18 / share
ex-date Dec 9, 2025 · pay Dec 22, 2025
2025-12-09
Dividend$0.18 / share
ex-date Sep 10, 2025 · pay Sep 24, 2025
2025-09-10

Deals & corporate news

AnnouncementDate
Company to enter Rule 10b5-1 trading plan for modest stock repurchases
Harley-Davidson announced on March 6, 2026 that it will implement a Rule 10b5-1 trading plan by March 13, 2026 to repurchase a modest amount of its own stock over the coming months. This fol
2026-03-06
Completed sale of motorcycle loan portfolio and equity investment in financing subsidiary
Harley-Davidson completed a major financial restructuring of its captive finance subsidiary (HDFS) on October 31, 2025. The company sold $4.06 billion of its motorcycle loan portfolio to two
2025-11-06

See the full picture

Technicals, trade setups with a published hit rate, AI analysis and earnings-call summaries for Harley-Davidson Inc — free to start.

Google PlayApp Store

Other Consumer Cyclical companies

Data updated 2026-09-18.